eCommerce Agency

The Shopify Plus agency for high-growth brands.

About us

With our unique mix of design, development and digital marketing expertise, we elevate ecommerce brands to the very top of their industries. No matter what stage your business is at, you’re in safe hands with our passionate and results-driven team.

Services

We offer end-to-end ecommerce services, guiding your brand from roadmap through to rising revenue.

Our Services

01Plan
Every project starts with a tailor-made plan. Whether you’re just starting out or striving to scale your business, our strategists create a roadmap that makes your goals achievable.

02Create
Designers, developers and creatives combine to build the best user experience for your brand. We help you rebrand, replatform or start from the ground up with a brand new Shopify Plus store.

03Grow
Your beautiful store deserves to be seen. Using a ‘test, learn and adapt’ approach, we optimise your website and marketing channels for growth across email, SEO, social and more.

04Accelerate
After three months of testing and learning through strategic growth tactics, an extensive volume of data allows our team to amp up your activity and, in turn, your sales.
Testimonials

What our clients say

Ross Worswick, Creative Director at Couture Club

Underwaterpistol have been absolutely amazing for us. The recommendations they have made to the site in regards to loyalty, tools and Shopify Plus itself has helped our team to grow sustainably.

Ross Worswick, Creative Director at Couture Club

James Oakes, Chief International Officer at Omaze UK

What I like about the UWP team is how collaborative and results-focussed they are. They genuinely feel like an extension of our internal team and obviously care deeply about helping us to succeed.

James Oakes, Chief International Officer at Omaze UK

Oliver White, founder at Goose & Gander

UWP is like having an in-house website team. Their communication is insane and they really do care about our success. They have experts in every field so working with UWP is one of the best decisions we’ve made.

Oliver White, founder at Goose & Gander

Lisa Neatham, Head of Marketing at GLTC

During the project and since then we’ve always trusted and valued UWP’s feedback and recommendations, and we’ve always felt like our website is in the best hands… I’d strongly recommend UWP to anyone taking on a web project or looking for day-to-day help with web dev!

Lisa Neatham, Head of Marketing at GLTC

Our collaborators

Discover the tech partners that help us – and you – unlock ecommerce excellence.

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Blog

Join us

Work with forward-thinking brands as part of a passionate and collaborative team. At UWP, we nurture talent and support growth to help develop your ecommerce career.
Our careers page