Email Marketing & Automation

Get More Of Your Visitors To Buy

Conversion rate optimization services for ecommerce companies on Shopify. We use UX research, A/B testing and analytics to improve your conversion rates and increase your ecommerce sales monthly.

Choose A Monthly Plan That Fits Your Ecommerce Business

Get started today and your personal CRO expert will email you for a kick off call, we’ll then get started growing your organic traffic the very next day.






Standard Plan

  • Connecting Google Analytics to Mailchimp
  • Cart abandonment sequence (3x)
  • Follow up on lapsed customers (re engagement email for customers who haven't purchased in a certain period of time).

Advanced Plan

  • Connecting Google Analytics to Mailchimp
  • Cart abandonment sequence (3x)
  • Follow up on lapsed customers (re engagement email for customers who haven't purchased in a certain period of time).
  • Remarketing sequence: automated email sent to users who visit product pages but don’t convert.
  • Follow up (or customers): automated email sent to users who recently purchased, asking for feedback/reviews.
  • Monthly Reporting: UWP will provide monthly reports on revenue generated from Email campaigns.

Overview

  1. Software setup & Shopify integration (MailChimp, Drip etc)
  2. Setting up email triggers & automated emails (welcome email, abandoned cart, purchase, upsell, crossell)
  3. Google analytics audit (ensuring ecommerce tracking is setup correctly)
  4. Integrating email software with analytics
  5. Monthly reporting on performance

What is CRO?

CRO stands for conversion rate optimization, this is the process of optimizing your profits through analytics and user feedback.

Simply put it is about understanding why your website visitors aren’t buying and fixing it.

Not Just A/B Testing

Many people think conversion rate optimization is the same thing as A/B testing. But A/B testing is actually only one step in a much more in-depth process. We start with a 3 month optimization plan, collect and analyse data and A/B test your website monthly.

What We Do

  1. We’ll match you with the most relevant team member for your business.
  2. Discuss your business objectives, goals KPI’s and targets. We’ll create custom proposal for you with the biggest growth opportunities we can find, including an ROI calculator.
  3. We work on improving your conversion rate and profits monthly for 3 months.