We are official Shopify Experts

After 8 Shoes, Shopify Ecommerce Website Designed and Built by Underwaterpistol, Shopify Experts

Ecommerce Websites That Sell

With advanced ecommerce features as standard, our Shopify webstores are fully optimised to convert as many of your visitors to customers. Our Shopify sites sell across devices and have a built-in mobile commerce shopping cart. Need to sell worldwide? We can do that too.

Beautiful design

We build beautiful websites that make your online presence sizzle. We can create a bespoke theme or source a great starter theme to customise to your requirements. We specialise in creative sites for creative people.


We have built many successful ecommerce sites. Our knowledge and experience will guide you through the process from concept to launch. We know Shopify inside out, from plug-ins to payment processes we will put together a solution to meet your requirements.

Read our reviews in the official Shopify Experts directory.


During the build process and beyond, you will have access to our Shopify technical support resources. We offer access to 24 hour online support including video tutorials, user guides and FAQs so you can self-manage your online shop.

Updates to Shopify, including all the latest features, are automatic. Unlike other solutions, you don't need to hire a developer to implement the latest functionality. 

Digital Marketing

So your online shop is set up, tested and ready to go. Now all you need is a steady stream of visitors to convert to customers. We can help build a strategy suitable for your business with Digital Marketing services including Search Engine Marketing, Social Media, Email Marketing and use of Google Analytics for Business Intelligence.

...we would highly recommend Underwaterpistol.
— Louise, After 8 Shoes

Featured Shopify Projects


Shopify Features Checklist

  • Mobile commerce ready - customers can browse and buy from mobile phones and tablets.
  • Optimised shopping cart process - minimise abandoned carts.
  • Flexibility to chose payment gateways, shipping options and rates.
  • Control over inventory and products - easily load up new products and manage stock levels.
  • Search engine friendly - get visibility for your store and your products on the search engines.
  • User-friendly dashboard, analytics and reporting - gather visitor intelligence to help you make informed decisions.
  • 24/7 support - no worries about hosting or security worries. These things are taken care off for you.
  • Regular feature updates keeps functionality up to date with ecommerce best practice. Updates automatically applied to your store.
  • Shopify App store extends functionality.

Gary, Tara and the team are friendly, professional and highly skilled. I would certainly recommend them...Our site is extremely user friendly, customers have commented on how easy it is to use resulting in average order size increasing by 45%.
— Gemma Morgan, Wedding of My Dreams